Brand partners,

 

On behalf of the entire Wingstop team, I’m thrilled and honored to host you at our Global Brand Partner Convention in Colorado Springs at THE BROADMOOR!

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I’m excited to welcome you to our 2026 Global Convention at the Broadmoor Colorado Springs this October. It’s a one-of-a-kind spot –and for those of you who enjoy golf, it doesn’t get much better.

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This year hasn’t been without its challenges. The broader macroeconomic environment in 2025 has tested all of us in different ways. But through it all, Wingstop has continued to showcase the overall strength of the brand – with strong momentum, a clear vision, and one big goal in mind: to become a Top 10 Global Restaurant Brand.

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Wingstop is truly in a category of one and the brand’s success is because of you, the partnership we have built and your commitment to the brand. And while we’re proud of the progress we’ve made, our focus remains on the long game – continuing to invest in the long-term strategies that center around driving best-in-class returns for our brand partners and fuel long-term growth for the system.

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This meeting is a great chance to align on the business – but just as important, it’s a moment to step back from the day-to-day, spend time together, and build stronger connections across the brand. Whether it’s through great conversations, new ideas, or shared experiences, I’m confident we’ll come away energized and ready for what’s ahead.

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During our time together, I ask that you take advantage of every opportunity to forge new relationships, build your knowledge of the business, and engage by sharing best practices with your brand partner peers. We’ve had an incredible year thus far, and I’m excited to celebrate with each of you. See you all in October!

 

Best,

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Michael Skipworth 

President & CEO

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Please be sure to register for Convention by September 1, 2026, using the link on the “Register” tab above.